A booked schedule before the ad budget grew.
THE PROBLEM
Six locations, one generic website
Every location competed for the same handful of keywords on a template site with no local pages. Paid spend chased clicks that landed on a homepage, and no one could say which campaign produced a patient. Front-desk follow-up happened whenever someone had a free minute.
THE APPROACH
Rebuild the foundation, then turn on demand
We shipped a static, fast site with a page per service per location, wired call tracking and GA4 to actual bookings, and rebuilt campaigns around those conversions. Automation closed the gap between an inquiry arriving and a human answering it.
Static site rebuild
Next.js, statically rendered, sub-second loads on mobile, schema on every service page.
Local SEO map
46 pages built from SERP studies, each tied to a location profile and a booking path.
Conversion tracking
Call tracking, form events, and offline bookings reconciled into one revenue view.
Speed-to-lead agent
Instant replies with a booking link, escalating to the front desk on high intent.
"The schedule filled before the ad spend did."